Does this sound like you?
You have settled into a social networking routine and you want to take your participation up a notch. You have decided you want to create a place for like-minded people to gather, discuss, and share great content with each other. Your first thought might be to create a Facebook Group. You’ve heard about them and even belong to a few. Then you read something about Facebook Business Pages and how great they are to get the word out about your content and how they have SEO benefits. Which one do you choose? They seem to have the same features, look, and feel…right? Not necessarily.
Deciding on which platform you create your little community on will be based on your needs. Unfortunately, most people don’t really know what their needs are until they find out the platform they have selected does not provide a particular feature.
In my search for an answer to this common query, I found several articles and posts that cover the topic quite nicely.
Check out a few of these sources:
Mari Smith
Article on Facebook
I hope you find these sources to be helpful to you as you’re deciding which to build on – Facebook Business Page or Facebook Group.
Andrea
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LinkedIn
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