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One of the greatest strengths of internet business is the near complete lack of startup costs. While brick-and-mortar business can command thousands, sometimes hundreds of thousands, of dollars in startup costs and overheads, an online business can be launched for under $100.
However, there is a hidden currency to online business that often goes ignored: opportunity cost. When you invest in endless SEO campaigns to go nowhere, you are taking time away from potentially more lucrative activities. While SEO is often touted as the ultimate form of traffic — it is 100% free, and significantly more valuable than non-targeted visitors — it can often be an expensive activity in terms of lost income. Now is the time to start looking into… Continue reading the rest of this article...
Tags and Categories: business productivity, google search engine results pages, search engine marketing, search engine optimization va, sem, seo, seo services, seo support, seo va, seo virtual assistant, website seo, website seo servicesRelated content
Video Marketing: Three Tips for Maximum Exposure
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YouTube is becoming one of the most popular places on the internet for marketers to get their message out there, either as part of a direct viral marketing campaign or as the result of someone picking up something of theirs and putting it online. With incredible viral capabilities and a huge inbuilt audience, YouTube should be your number one target as a viral video marketer. These three tips will help you get the most out of YouTube, maximize your viewers, and provide alternative revenue streams beyond your direct customers.
#1: Shoot for mass appeal, but don’t sell your core audience for it.
Every major viral marketing campaign starts with a small, dedicated audience. Whether you’re marketing shoes or sandwiches, you need to identify… Continue reading the rest of this article...
Related content
A business may have a variety of needs. The business owner has needs that may go unmet because they are always busy with work issues. For a virtual assistant looking for a niche, this type of client needs the multitasking expertise of a concierge professional.
Organization is hard to manage for some businesses. It is enough to work on creating products for clients or managing the services that they provide. In the grand scheme of things, other important stuff gets missed. Someone needs to pay attention to detail so that events and product unveilings go off without a hitch.
The Market
A business has many areas of operation. Take for instance a catering service that is preparing for an event. Besides the food, there is the equipment, hiring workers, uniforms and a million… Continue reading the rest of this article...
Tags and Categories: business management, concierge virtual assistant, multi-task, online business manager, outsource assistant, va training, Virtual Assistant TrainingRelated content
The Virtual Assistant Internet Researcher
By · CommentsThe Internet is an amazing tool for many people but it is not necessarily easy to decipher. A virtual assistant with the skills to dig out relevant information from the rest of the jumble can specialize in research. Internet researchers are in great demand for all sorts of clients.
In school they teach students to pick out the theme of a paragraph or story. After reading it is the job of the student to figure out what is the most important part of what they have read. As a researcher, that is what you will do for others who do not have the time or the skill to find it themselves. Compiling information that is useful to others is a part of your business.
The Market
The Internet provides access to a massive… Continue reading the rest of this article...
Tags and Categories: online research, va training, virtual assistant internet researcher, Virtual Assistant TrainingRelated content
The Virtual Assistant Customer Service Expert
By · CommentsCustomer service is an important aspect of every business. When customers aren’t satisfied they go elsewhere. For business owners that don’t have the time to provide proper customer service, they can hire a virtual assistant with the skills to do the job.
What is customer service? It can be as simple as answering an email from a customer in a timely fashion. Or, it is providing a FAQ page on the business website. To a customer, having their needs met is the definition of good customer service.
The Market
After business gains clients through marketing and advertising, that is only half of the job. They may have fifty one-time customers who spend $100 each on the site. That is $5,000 worth of business.
If poor customer service drives them away, that $5,000 will seem… Continue reading the rest of this article...
Tags and Categories: va training, virtual assistant customer service expert, Virtual Assistant TrainingRelated content
Viral Marketing: Viral Video Marketing Toolkit
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Creating viral video is a fine art, and one that does not really have any stone walls or clear cut definitions. From silly videos to smart advertising, the science of what spreads and what doesn’t is incredibly imprecise, and the ability of anyone to predict viral marketing success is incredibly suspect. Viral marketing is so effective because it’s difficult to predict, and with hundreds of people out there competing for attention, creating that ‘tipping point’ video is growing more and more difficult.
This toolkit will help you get a leg up on your competitors and push you closer to creating that star viral video. Not everything here is essential, but for great viral marketing success it is smart to keep… Continue reading the rest of this article...
Tags and Categories: iphone, kodak digital camcorder, Online Business, Promotion and Marketing, social bookmarking, social media, the flip, video editing, video equipment, viral marketingRelated content
The Virtual Assistant Transcriptionist/Translator
By · CommentsAudio and video media are becoming commonplace in online business. It is easier to record this way for later use. Businesses will need the services of a virtual assistant to turn the recorded media into print.
Medical professionals have used Dictaphone and dictating services for a long time. Doctors later have their notes transcribed for patient and hospital records. The same goes for legal proceedings. It is more convenient to use a recording device and later create a written copy.
The Market
Online businesses have found ways to market their products with audio and video. Tutorials, how-tos and interviews are uploaded to websites for viewing and hearing. But, we all know that sometimes you can’t always understand what is being said. That requires the need for a transcribed record of the recording.
Just like… Continue reading the rest of this article...
Tags and Categories: audio editing. legal transcription, business meetings, transcribe podcast, translator, Virtual Assistant Training, virtual assistant transcriptionistRelated content
The Virtual Assistant Bookkeeper
By · CommentsKeeping the books organized is a major battle for most small businesses. Sure, the business receives money from clients and pays for equipment but as far as the bookkeeping goes, it may be a drawer in the office with tons of paper receipts. The virtual assistant bookkeeper sorts through these papers to sort out the books.
Someone has to do record keeping. In a small online business, that person is the owner. If they don’t have time during the day, then after they have dealt with other issues, it is time to record some numbers. That makes for a long day – every day.
The Market
More than one business has ended up bankrupt because of bad bookkeeping. One day, the owner looks up and sees that they have sucked their resources dry… Continue reading the rest of this article...
Tags and Categories: bookkeeping, outsource assistant, virtual assistant bookkeeper, Virtual Assistant TrainingRelated content
Database Management Virtual Assistant
By · CommentsBusinesses are all about the client and the product. There are files for clients and files for products. With so much paperwork, it is hard to keep everything organized. Businesses, especially smaller ones, need a virtual assistant database manager.
It would be nice for business owners if they could just talk about and sell their products or services all day long. Unfortunately there is more to it than that. Nowadays, businesses live and die on statistical analysis and other reports. In order to generate these reports you need the data to back them up.
Poorly organized data can weaken a company. For instance, how would a business ever know how their products are doing in certain areas of the country? What about customer feedback?
The Market
A business captures data in order to grow… Continue reading the rest of this article...
Tags and Categories: database management virtual assistant, va niche, Virtual Assistant Training, Virtual Assistant TrainingRelated content
The Virtual Assistant Web Designer
By · CommentsOne niche that virtual assistants are pursuing is that of a web designer. More and more brick and mortar businesses are taking their products to the Internet. Without the savvy to create the base for their online presence, they will need your help.
What is a web designer? A web designer is someone who works to set up websites for other businesses. If you have knowledge in this area and are talented to boot, you can take your virtual assisting business in that direction.
The Market
The Internet is the next great frontier. Millions upon millions of people use the Internet everyday to look for information, conduct business and buy merchandise or services. The way into this world is through your online presence. It is the way that people learn about you and… Continue reading the rest of this article...
Tags and Categories: blog setup, va niche, Virtual Assistant Training, Virtual Assistant Training, virtual assistant web designerRelated content
Viral Marketing 101: How to Build Anticipation
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To many amateur marketers, viral marketing is seen as something that should be prepared as a product launches to capitalize on the direct potential sales. The thinking is that after someone sees a Youtube video or funny meme page, they’ll click through, hand over their credit card details, and walk away with a new product. While this occasionally happens, the click through rate is never particularly good, the bounce rate upon credit card entry is huge, and the total payoff is generally very little for the amount of effort that’s put in.
Why? Because viral content isn’t often associated with spending. People typically go on Youtube not to look for new things to buy, but to… Continue reading the rest of this article...
Tags and Categories: Online Business, Promotion and Marketing, video, viral marketing, youtubeRelated content
The Real Estate Virtual Assistant
By · CommentsMany virtual assistants worked in other areas of corporate America before they went into business for themselves. If your area was real estate, think about the opportunities waiting for you as a real estate virtual assistant.
Real estate agents either work for a company or they can go out on their own and work as an independent. To make money, they sell homes and other properties. Agents stay busy with listings, showings, sales and other projects. Combine that with their office responsibilities and the “little details” and you have way too much for one person to handle.
The Market
As any business owner will tell you, it is hard to juggle promotion, client satisfaction, daily operations and professional affiliations all at once. Many new businesses like an independent real estate agent are not… Continue reading the rest of this article...
Tags and Categories: real estate assistant, virtual assistance, Virtual Assistant Training, Virtual Assistant TrainingRelated content
Why Your Business can’t attract new Customers
By · CommentsAre you not able to attract new customers due to tough competition from old established players in your niche? Then keep on reading as this article would cover the reasons due to which you might not be getting enough success in attracting new customers and how you can avoid them.
What makes you different from others? You cannot expect to get customers if you are selling the same product which is being sold by thousands of other people too. Focus on promoting the qualities of your products in a way that they look different. Everybody prefers product which has some additional features that are not available in others and letting your customers to believe that you provide those additional features can easily get you many new customers.
What is your current Reputation… Continue reading the rest of this article...
Tags and Categories: attract new customers, business promotion, gain new clients, Guest Blog Post, Online Business, Promotion and Marketing, promotional products, reputation
