Tag Archives: google

Local SEO: Four Tips for Ranking High in Your City

In 2002, the ultimate goal for any web design agency was to rank for the most popular term in their industry — “web design”. With the prestigious number one spot came a huge increase in demand; alongside knowing web design, the company ultimately must have known how to market their clients as well as themselves. [...]

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Local SEO: The Truly Great Marketing Strategy

Gaining a dominant position in the search results can be very difficult. Ultra-competitive international search terms can attract thousands of competitors, each as skilled and ruthless as the next. From offshore hackers to dedicated corporate SEO experts, the number of players vying for a spot in some of the most competitive international search arenas can [...]

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Five SEO Reputation Management Strategies

SEO is more than just a marketing strategy — it is a direct method for responding to criticism, creating PR movements, and generating buzz for a business. While established and professional SEO practitioners are always keen to point to the potential income that SEO can bring, there is so much more potential available. SEO can [...]

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Tips for Optimizing and Promoting Video Marketing Material for Maximum Effectiveness

There are certain things you need to keep in mind when attempting to optimize video content for online marketing purposes. Today, videos are fast becoming the standard medium for promoting products as well as publishing press releases, interviews, music, and so much more. By learning how to tap into this unique form of marketing, you [...]

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SEO Mini-Sites: Three Things You Need to Know to Make Money Online

There is a certain assumption amongst small online businesses, a belief that search engine optimization is primarily for major players and websites with hundreds, sometimes even thousands of indexed pages. That couldn’t be further from the truth. We hear about long-term SEO strategies and conjure images of giant websites – online authorities offering value, great [...]

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Four Rules for Local SEO Marketing

Internet marketing, despite being a massively lucrative industry, is not particularly old. While the internet was developed and released on a mass scale to the public in the early 1990s, today’s major internet marketing methods did not develop until close to the turn of the millennium. Affiliate programs popped up in the late 1990s, search [...]

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SEO, Keyword and Competition Research Services for Websites

Starting a successful website is not quite as simple as registering a domain name and uploading your site files. The most successful websites, particularly those that generate their traffic through multiple methods, are built with research and planning behind them. From keyword research to competition analysis, any successful commercial web property needs a degree of [...]

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How to Make Brand Advocates Out of Regular Customers

Social media has given marketers and entrepreneurs the opportunity to create real online discussions about their brands. From vodka to ice cream, cell phones to notebooks, the smartest companies today are not investing in paid celebrity endorsements, but in real brand advocates. Of course, we have all seen powerful brands before, many of which existed [...]

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