Initially a platform exclusively used amongst bloggers, WordPress has picked up a lot of steam in the world of online business and corporate web design. Thanks to an incredibly scalable and effective platform, a wide range of designs, and great potential for business web designers, more and more businesses are electing to host their websites [...]
Podcasting for Business
Over the last five years, more and more businesses have expanded their online presence to include blogs, social media presences, and columns in third-party reporting websites. While text is often the platform of choice for guerrilla marketing and promotional PR, video and audio are highly valuable, underrepresented avenues for online marketers. From ultra-simple weekly podcasts [...]
Three Ways to Create a Community Around Your Blog
In 2004, the major virtue of blogging was that it established two-way conversation, a communications type that was, up until that point, relatively uncommon in publishing. The previous generation of publishers — newspapers, magazines, and online articles — were a one-way communications tool, and discussion was generally limited to off-site forums and other online communities. [...]
The Secret to Successful Book Marketing
The Secret to Successful Book Marketing Guest Post by Dana Lynn Smith Recently, someone asked me the secret to successful book marketing. My immediate response was “lots of hard work.” While that’s true, a better answer to this question is “good planning and lots of hard work.” In addition to making your marketing more effective, [...]
Guest Posting on Blogs for SEO
There are several tools that seem to pop up in the average SEO’s arsenal: article marketing; on-site optimization and content creation; and off-site links and awareness building. One tool that is massively underrepresented and underutilized is the guest post. One of blogging’s most common attention boosters, the guest post, is one of the most powerful [...]
Four Tips for Low-Frequency Bloggers
If you use an RSS reader, you have undoubtedly seen many blogs that update once a day, and sometimes even more often. For some bloggers, frequency is the key to success, and a steady stream of posts continues to come from their minds, often with quality as a secondary factor to sheer speed of delivery. [...]
Content Marketing: Developing Your Communication Strategy
To succeed in the World Wide Web, you need to constantly provide value to both your customers and potential customers. The value that you provide should not just end with the quality of goods and services you have to offer but through useful, insightful and exclusive information that’s relevant to both you and your target [...]
Twitter Lists for Community Marketing
As Twitter rolls out its new feature sets, one is jumping out from the rest. Twitter lists, one of the newest additions to the popular micro-blogging platform, are a remarkable new feature offering massive potential to online marketers, community managers and online presences of all sizes and styles. From small-time online businesses to massive online [...]
Let's Connect!
Subscribe to our e-mail newsletter to receive updates.
Proud Affiliate Sponsor Of…
GooglePlus
Facebook
LinkedIn
Twitter
Youtube
SlideShare