Selling Digital Products using PayPal and Aweber
ByDo you have a business PayPal account? What about an Aweber account?
Many companies do.
If you have digital products to sell, did you know you can combine features in PayPal and in Aweber to provide an automated delivery system for purchases? No? Well you can.
The Aweber site offers a How-To article on this very topic at http://www.aweber.com/blog/articles-tips/paypal-autoresponder-and-follow-up-integration.htm
What I like about this system is that it allows businesses to start selling their products without requiring the extra monthly expense of the all-purpose, all-inclusive shopping cart systems available. If, as a company, you’ve already got PayPal and Aweber then you don’t need anything else. Of course it’s not the absolute most secure system, but it’ll do for many a business.
PayPal allows you to create Buy Now buttons for your website that you’ll tie into the unique Aweber email address to a list. That action automatically adds the buyer to the appropriate Aweber list. Aweber sends out a confirmation email to them that they’ll need to respond to before it sends out the email with the product link and other information.
The beautiful thing is, it’s automatic once you set it up. People buy your products from your website and you don’t have to do anything manual. Well, you’ll need to log into your PayPal account and collect your money.
You’re going to need to password protect the downloadable files. I zip my files with WinZip Pro and use the built-in encryption feature. When you set up the Aweber email you’ll include a link to the download, the password to open it, and maybe some simple instructions for those that don’t know what to do with a zipped file.
Hey, and don’t forget to use this opportunity to up-sell them on your other products or services. You can include this information in the automated emails right along with the download links to what they’ve just purchased.
What can you use this for?
- EBook sales and delivery
- Educational course delivery, text and/or audio – delivered over several automated emails
- Audio products that you sell – original music and/or spoken word
- Most anything else that can be in a digital format.
What are the limitations? Well, there’s the simple fact that you can only have 8 email addresses in your PayPal account. You’ll use a unique email address from your Aweber list per product. That limits you right there.
It’s basic, but easy…and that’s a good start.
Andrea
Andrea Kalli Virtual Trainer and Assistant, LLC
Andrea KalliCertified Internet and Social Marketing VA
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MATERIAL CONNECTION DISCLOSURE: You should assume that I, Andrea Kalli, have an affiliate relationship and/or another material connection to the providers of goods and services mentioned in this page and may be compensated when you purchase from a provider. You should always perform due diligence before buying goods or services from anyone via the Internet or offline.
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October 20th, 2007 at 11:41 pm
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