Generating Backlinks by Submitting Posts as a Guest Blogger

websiteseosupport Generating Backlinks by Submitting Posts as a Guest BloggerGenerating Backlinks by Submitting Posts as a Guest Blogger

Guest bloggers break the monotony of a single-topic blog, introduce new content into otherwise stale sources, and offer a fresh perspective on current events. They’re also a major source of inbound links (and are a wonderful backlink strategy), particularly when their targets are honed on high-value blog pages and websites with an enviable PageRank.

Guest posting is a worthwhile form of link building, and it’s one that almost any webmaster can carry out without external assistance. Majority of websites are begging for content, particularly given the nature of today’s major search engines and the preference given to a website that’s packed with fresh content.

These tips explain how you can exploit that desire for fresh content into a two-way linking and promotional relationship.

Value PageRank over Anchor Text

The most successful and valuable targets are unlikely to let you use your preferred anchor text. They may, however, offer you the opportunity to link back to your website using just the URL or website title. Go for it – take the backlink at the expense of some anchor text relevancy. Not only will the link pass extra search power to your website, it will help you maintain a more varied collection of inbound anchor texts for search engine anti-spam checks.

Offer a Fresh Perspective to Gain Links Naturally

Most people guest post for the single inbound link it generates. Others do it for the traffic that could trickle through to their blog. Smart SEO practitioners do it for a combination of benefits, including third-party links that can appear due to a high quality guest post.

The blogosphere is built on conversation, and a valuable post is likely to spread like wildfire. Offer unique perspectives on things to gain links from external blogs and aggregators, giving you much more value from the post than a stale essay would offer.

Contact Webmasters With a Two-Way Value Offer

As a great backlink strategy, Guest posting is a transaction that provides value for both you and the webmaster that you’re publishing content for. When contacting webmasters with the offer of a guest post, phrase your email as if you were offering them something, ignoring the fact that you stand to gain a valuable link in return. Your goal is to offer content that will help them, not just a filler article that’s designed to improve your online assets.

Posted on June 20, 2011 by in seo

Tags:

About Andrea Kalli

Andrea has over 6 years helping entrepreneurs develop their business dreams through solid online marketing strategy planning, implementation, marketing, and maintenance. "Your goals are my goals. We do this together." ~Andrea
View all posts by Andrea Kalli →
  • Muhammad Sanaullah Bhatti

    The headline of the article can be shortened to “Think global, Price Local”. Breaking the shackles of traditional customer-businessman bondage, now the means of marketing are being explored beyond social and geographical boundaries. Now, a well-established firm can clinch its clients by applying online strategies of marketing even from the areas, which do not fall in its physical jurisdiction. A client in search of the most competent company can come across its want and get the required results after staging a couple of E-conferences and negotiations.

  • Reubswork

    Finally, Some one who has the same vision as I do. with a good customer service any business will survive, Its no longer what you can get out of people, it’s now about the people. It is now about what you can do for them. through this, you gain the customers loyalty and trust. Help them first and they will help you in return.

    The economic module that society has had is now failing. The business module that was butchered from being good to back stabbing is now also failing. every one has had enough. It is time for a new business module. it is time for a new economic module.

    This part “Your goal is to offer content that will help them, not just a filler article that’s designed to improve your online assets.” is the basis it should start from. The key words here is Help and Them.

    • madugay

      I agree with Reubswork and your post that good customer service is a must. This is my first time to visit your site and I commend you for having a very informative site which the newbies of internet marketing can read. I will spend more time sometime to read on your other articles.