Using the social network to generate interest in your product or service has become nearly universal today. Sites like Facebook, Twitter, and LinkedIn have responded to this with enhanced business pages and feeds. YouTube as well has embraced the business model for social networking. As a result of this newfound love for promoting your business [...]
Social Videos and Social Video Marketing
Posted on January 17, 2012 by Andrea Kalli in Audio and Video Products, Social Media Marketing
Online Business Plans for the New Year – Let’s Get This Party Started!
Posted on January 2, 2012 by Andrea Kalli in Audio and Video Products, Online Business, Promotion and Marketing, Product Launch, seo, Social Media Marketing, virtual assistant, wordpress
It’s a New Year, with New Plans, and a New Budget to promote your business. I’d love to help you spend it – wisely. Don’t waste that new budget on the same old, same old. It’s time to get creative; it’s time to get busy; it’s time to spend like a college freshman with an [...]
Why You Should (Selectively) Ignore the ‘Rules’ of Social Media Optimization
Posted on November 17, 2011 by Andrea Kalli in Social Media Marketing
Why You Should (Selectively) Ignore the ‘Rules’ of Social Media Optimization There are sixteen so-called ‘rules’ of social media optimization, each one selected due to its value to website owners and immense usefulness to searchers. They’re thought of by many as the optimizer’s bible, and in many ways they are. The advice dished out in [...]
Three Tactics for Running a Link-Driven Social Media Promotion
Posted on October 31, 2011 by Andrea Kalli in Social Media Marketing
Three Tactics for Running a Link-Driven Social Media Promotion You’ve got a website and a social media profile but you don’t have leads that make such a process worthwhile. That’s something thousands of business owners experience, and it’s one that can easily be fixed by a blast of high-quality, search-friendly backlinks. While some marketers resort [...]
Three Types of Marketers That Shouldn’t Invest in Social Media for Link Building and SEO
Posted on October 17, 2011 by Andrea Kalli in seo, Social Media Marketing
Three Types of Marketers That Shouldn’t Invest in Social Media for Link Building and SEO There’s little doubt that social media is a worthwhile avenue for building links, generating search exposure, and making a website more valuable. There’s even less doubt that it’s something many businesses could benefit from. What there is doubt about is [...]
Social Media Integration Tool Comparison Chart 2011
Posted on October 12, 2011 by Andrea Kalli in Social Media Marketing
Social Media Integration Tool Comparison Chart The following table compares general information for a number of popular social media integration services. NOTE: Comparison chart was created based on available information and features are subject to change. Hootsuite hootsuite.com TweetDeck tweetdeck.com Sprout Social sproutsocial.com Seesmic Social seesmic.com Yoono yoono.com Free Account Basic account allows for basis [...]
Location Based Social Network Comparison Chart 2011
Posted on October 3, 2011 by Andrea Kalli in Social Media Marketing
Location Based Social Network Comparison Chart The following table compares general information for a number of popular location-based social networks. NOTE: Comparison chart was created based on available information and features are subject to change. FourSquare Facebook Places Yelp Google Latitude Gowalla Description Allows users to share their location with [...]
Participating in Niche Social Networks for Link Building and Traffic Generation
Posted on September 26, 2011 by Andrea Kalli in seo, Social Media Marketing
Participating in Niche Social Networks for Link Building and Traffic Generation Since the advent of social networking sites, online entrepreneurs have learned the best ways to use them for internet marketing, link building, and traffic generation. While most prefer to target large social media sites, many have learned the value of participating in niche social [...]
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Andrea offers a variety of business services for the online and local business entrepreneur. Her primary area of focus is to work with businesses, effectively and efficiently, to achieve greater online presence in building their business and brand, and to assist and guide them as they wade through these unfamiliar waters. For optimal success with every project, open and ongoing communication is the key.





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