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Five Ways to Use Instagram Video in eCommerce

Instagram’s video functionality hasn’t been around long, but it’s already making waves in the world of social commerce. The service’s massive audience and 15-second video length present great marketing opportunities for all kinds of brands. Videos greatly increase viewer engagement; while a photo might merit a passing glance, a relevant video makes the user stop […]

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3 Ways to Engage Your Customers Using Social Media Contests

Social media has become the new age word-of-mouth advertising media. If one of your fans has a great experience, they are more likely to share it with their family and friends using social media channels like Facebook, Twitter and Pinterest. To become successful using social media, it’s important to build your follower base and one […]

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Stumped for Business Content for March? Here are Some Content Ideas to Inspire You.

Need to Create Content? You know how it goes. You’re busy working on your business, yet you know that you need to produce content that keeps your website fresh and your content marketing campaign moving forward. You sit down to begin writing. And you draw a blank. Those ideas you had earlier have somehow left […]

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5 Community Engagement Strategies for Small Businesses

You own a small business, but its impact on your local community is less influential than what you would like it to be. Businesses with greater visibility tend to be more profitable, attracting a steady supply of customers to help bolster profits. You don’t have to invest in a costly marketing program to reach new […]

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Five Powerful Pinterest Resources You Might Have Missed

What are some of the latest Pinterest tools? If you are like many other social media users, you might have been swept up in the Pinterest craze. Millions of users around the planet have become serious Pinterest addicts. If this sounds like you, chances are good that you might have missed valuable Pinterest add-ons while […]

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Enhancing Your Marketing Strategy Using the Facebook Timeline

Some Facebook users are still complaining about the Timeline feature. It looks complicated and is entirely different from the original interface. It also leaves no option to go back to the original look. On the other hand, the Timeline upgrade for the Facebook Page provides a lot of great opportunities for improved marketing and promotion. […]

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The 11 Best Facebook Tools and Apps for Small Business

Facebook Apps Provide Great Benefits for Your Business The exponential growth of social media sites such as Facebook offer small business owners an unprecedented opportunity to expand their customer base and keep in touch with existing clients. As Facebook’s popularity rises, there are ever-increasing numbers of tools and apps designed for marketing on this social […]

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Fun with Infographics – Giving Yourself an SEO and Social Edge

Are you looking for a way to bump up the shareability and SEO juicyness for your content? Consider jumping with both feet into the world of Infographics. You’ve probably seen them as you browse around the internet reading your favorite blogs. Those awesome images that are used in blog posts to display information or processes. […]

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