It’s a New Year, with New Plans, and a New Budget to promote your business. I’d love to help you spend it – wisely. Don’t waste that new budget on the same old, same old. It’s time to get creative; it’s time to get busy; it’s time to spend like a college freshman with an [...]
A Happy Bodacious Bonza Bottler Day to You!
Looking for something to celebrate this month? Or, maybe you’re looking for something to promote this month. Why not every month? Bonza Bottler Day is celebrated every month when the number of the month coincides with the date, and 11/11/11 is Bodacious Bonza Bottler Day this year. Bodacious Bonza Bottler Day is a What? “Bonza [...]
Social Media Pre-Marketing: Three Ways to Build Value Before You Market a Launch
Ideas for Using Social Media Pre-Marketing: Here are Three Ways to Build Value Before You Market If there is one part of social media marketing that is particularly daunting, it is the product or service launch. Be it a company blog or a full-featured website, promoting something that is brand new is one of the [...]
How to Use E-Books for Linkbait and Inbound Link Generation
One of the most important and ongoing search engine marketing strategies (aka off-page SEO) is to create incoming backlinks to your website. One way to do this is to create value-packed ebooks that include links to your various website pages. However, digital publishing has a reputation problem. Thanks to the minimal barriers to entry and [...]
How Submitting to Video Sharing Sites Can Enhance Link Building Efforts
Ask any search engine optimization expert about social media link sources and they’re unlikely to mention YouTube. The popular video website remains one of the most effective traffic sources on the web, but it’s almost completely unknown amongst those other than SEO professionals. With millions of visitors per day, it’s an invaluable resource, but one [...]
It’s Finally Here! The Product Launch Specialist Certification Course You’ve Been Waiting For
This is the one you’ve been waiting for…. THE BIG KAHUNA! Get trained and CERTIFIED! The Product Launch Specialist Certification course at VAClassroom has officially launched (get it?). All their other courses, mini-courses, and clinics have led up to this one. With the Product Launch Specialist Certification you can pull all the information you’ve learned [...]
The Value of Professionally-Written Content to Online Marketing Campaigns
With the newspaper industry in a state of flux, many marketers and content-driven entrepreneurs are reexamining long-held beliefs about the value of content. Some have embraced a high-quality model, employing only the finest content for their websites and limiting the amount of repeat, retrospective, and summary content that is published. Others have swung in the [...]
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